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ABOUT ME

I'm a mood creator and client journey geek.

Keeping it Chill

sara smits van oyen

My Why

Have you ever paused at a trail that branches off in two different directions? Then you know that feeling of uncertainty when faced with choosing a path.  That's how I felt when I dithered back and forth about selling online courses.  My brain was telling me one thing, yet my gut was telling me to do the opposite. 

Luckily, I took Meg Burrage's "Love Your Launch Quiz", and the pieces of the puzzle fell into place.  I didn't want to be selling courses.  What got me excited and engaged, was setting them up on the back end! 

I joined the Heart-Centered Apprentice program to master the skills necessary to help others get traction in their own business.  

I now get a kick out of supporting others to transform blah pages into wow pages that their clients can relate to. 

Bringing Your Story to Life

Setting up any kind of product, lead magnet or landing page in Kajabi is a little like painting a room in your house.  A lot of the work is in preparation.  And your hard work pays off because once I have all of your brand assets, it energizes me to put it all together and help you tell your fans how you're going to make a difference in their lives.

 

examples of website branding, keyboard

How Did I End Up Here?

palm trees

1987

Wearing a suit with the biggest shoulder pads I could find, I began a career in financial services that spanned thirteen years.  That is until life took a turn and I traded in California sunshine for...rain?

2000

I married a Dutchman and we settled in The Netherlands.  My husband gave me a bike as a wedding present, I learned the 48th most common language in the world and bought a rain jacket.

corporate woman

2002

I got the hang of the language, put on my heels, and worked the next seventeen years in corporate risk management and treasury roles.

2020

I became a certified wellness coach, started my own business, discovered Kajabi, and made my own pivot to combine my Kajabi and coaching skills to help lifestyle entrepreneurs share their unique gifts with the world.

walking a maze on beach

How Did I End Up Here

1987

Wearing a suit with the biggest shoulder pads I could find, I began a career in financial services that spanned thirteen years.  That is until life took a turn and I traded in California sunshine for...rain?

2000

I married a Dutchman and we settled in The Netherlands.  My husband gave me a bike as a wedding present, I learned the 48th most common language in the world and bought a rain jacket.

2002

I got the hang of the language, put on my heels, and worked the next seventeen years in corporate risk management and treasury roles.

2020

I became a certified wellness coach, started my own business, discovered Kajabi, and made my own pivot to combine my Kajabi and coaching skills to help lifestyle entrepreneurs share their unique gifts with the world.

Fun Facts About Me 

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I go from laid back to hyper-excited when watching Formula 1.  I won't tell you who my favorite driver is because, at the end of the day, I'm a fan of them all. 

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I get a bit nerdy when I go outside and use my Stargazer app to check out the night skies.  There's something comforting and peaceful about gazing at stars.

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I set up my workspace to be close to our labrador, Bentley.  I can't think of a better work buddy than my four-legged friend.  He's the most chill dude in the house.

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woman on phone with notebook and pen

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